Kitchener City Council is addressing the issue of excessive road signs to combat clutter and visual pollution on city roads by changing its sign bylaws.
The changes are meant to discourage the use of roadways for marketing purposes. Only special event directional signs, such as signs advertising open houses and portable signs for new home developments, are allowed on city boulevards.
Key revisions to the sign bylaw include regulations on the timing and duration of sign placements, mandatory inclusion of dates on signs, the relaxation of distance requirements from buildings for certain signs, and the removal of the City’s 30-day sign hold provision.
City of Kitchener Councillor Paul Singh and the city’s Coordinator for Planning and Zoning Services, Joanne McCallum, emphasized in addition to cleaning up the roadsides, the new regulations will help city staff police these nuisance signs.